SOREL

SOREL, established in 1962 in Kitchener, Ontario, began as a brand known for crafting durable, winter-ready boots. Created by the Kaufman Rubber Company, its early offerings focused on work and sport footwear designed to withstand the harshest weather conditions. Over time, SOREL expanded beyond its utilitarian roots to embrace fashion-forward designs without compromising on functionality.

After being acquired by Columbia Sportswear in 2000, SOREL underwent a transformation, broadening its product line to include not only boots but also sandals, trainers, and outerwear, all while maintaining its focus on high-quality craftsmanship and practicality. Today, SOREL is synonymous with a blend of rugged outdoor functionality and contemporary style, appealing to those who seek footwear that performs well in diverse conditions while still making a bold fashion statement.

The brand remains dedicated to crafting footwear that merges performance with cutting-edge design, embodying a balance of construction, protection, and style. SOREL’s innovation and commitment to excellence continue to inspire adventurers and style-conscious consumers alike.